Sound like a career path for you?
- Development and execution of brand, customer acquisition and retention strategies
- Development of creative content across social, blogs, website editorial, eDM’s and other digital channels to ensure our digital content is up-to-date and delivering results
- Coordination and execution of digital campaigns primarily for B2B, from creative processes through to briefing, production, approvals, deployment and tracking through user experience and Google Analytics
- Develop and Coordinate SEO and SEM campaigns including scheduling, tracking and reporting
- Manage SEO/SEM and Google Adwords campaigns with a results focus in mind
- Understanding and sharing the latest digital trends, providing recommendations
- Collaborate with the wider marketing team including ad hoc participation in marketing campaigns/events
- Liaise with internal teams, distribution channels, external stakeholders, promotional companies and suppliers to ensure objectives are met and opportunities maximised
- Manage internal communications and key events within HTG including strategy for sprints for reward and recognition
- Compiling and accurate campaign reporting
- At least 2-3 years marketing / digital experience
- End-to-end campaign execution experience essential
- Experience with marketing automation software (understanding Active Campaign would be highly regarded).
- Experience in writing and designing digital content and marketing communications including eDM’s, newsletters, print, radio, social, outdoor, web and video.
- Proven ability in email marketing tools, SEM/SEO, Google Analytics and Google Adwords
- Proven skills in generating, qualifying quality leads & tracking cost and performance
- A self-starter who is performance-driven and thrives in a fast-paced environment delivering upon tight deadlines
- Data driven to understand key insights and strong attention to detail
- Understanding of CRM including lifecycle marketing, user journeys and automated triggered marketing
If this sounds like the role for you, we want to hear from you! Please Apply Now!